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DTSTART;TZID=UTC:20260715T110000
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SUMMARY:Stop Losing Reach On LinkedIn
DESCRIPTION:Stop Losing Reach On LinkedIn – A Hands-On Workshop for Business Owners\nWednesday 15 July | 11.00am – 12.00pm \nCrawley Innovation Centre\, Manor Royal\, Crawley – Free Parking Available \nIs LinkedIn delivering fewer results than it used to? \nIf your posts are attracting less engagement\, your profile isn’t generating enquiries\, and LinkedIn feels harder work than it once did\, you’re not alone. \nOver the last year\, LinkedIn’s algorithm has changed significantly. Organic reach has declined\, visibility has become harder to achieve\, and many of the tactics that once worked simply aren’t producing results anymore. \nThe good news? Businesses that understand how the platform now works are still generating conversations\, building relationships and winning new clients. \nIn this practical\, hands-on workshop\, you’ll learn how to adapt your LinkedIn strategy to the platform as it exists today. \nWho Should Attend? \nThis workshop is designed for: \n\nBusiness owners\nDirectors\nConsultants\nIndependent professionals\nSales professionals\nTechnical and industrial businesses\n\nNo marketing experience is required. \nIf you know LinkedIn should be generating more opportunities for your business but you’re unsure where to focus your efforts\, this workshop will give you a clear and practical roadmap. \nWhat You’ll Learn \n\nHow the current LinkedIn algorithm works and what it values\nWhy reach and engagement has fallen for many users\nHow to optimise your profile to attract the right audience\nThe types of content currently performing best on LinkedIn\nHow to engage effectively on other people’s content to increase visibility\nSimple prospecting techniques that feel natural and generate conversations\nThe signals LinkedIn rewards – and the mistakes it penalises\nPractical actions you can implement immediately\n\nYou’ll leave with actionable insights and a clearer understanding of how to make LinkedIn work harder for your business. \nMeet Your Host \nStefan Buss BSc(Eng) | Founder\, Sales & Marketing Engineers \nStefan Buss has over 20 years’ experience in SEO\, digital marketing and business development\, combined with an industrial engineering background. \nThrough Sales & Marketing Engineers\, Stefan helps technical\, engineering and industrial businesses simplify their sales and marketing processes\, creating systems that are strategic\, scalable and sustainable. \nThis session is designed to be practical\, informative and interactive – not a sales pitch. \nWhy Attend? \nLinkedIn remains one of the most powerful platforms for B2B networking and lead generation\, but success today requires a different approach than it did just a few years ago. \nThis workshop will help you: \n\nSave time by focusing on activities that actually work\nBuild greater visibility with your target audience\nPosition yourself as an expert in your sector\nGenerate more meaningful conversation\nDevelop a repeatable approach to LinkedIn prospecting\n\nBook Your Place \nPlaces are limited to keep the workshop interactive and ensure attendees have the opportunity to ask questions. \nReserve your place today and learn how to make LinkedIn work for your business again. \n 
URL:https://crawley-ic.co.uk/event/stop-losing-reach-on-linkedin/
LOCATION:Crawley Innovation Centre
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