Stop Losing Reach On LinkedIn – A Hands-On Workshop for Business Owners
Wednesday 15 July | 11.00am – 12.00pm
Crawley Innovation Centre, Manor Royal, Crawley – Free Parking Available
Is LinkedIn delivering fewer results than it used to?
If your posts are attracting less engagement, your profile isn’t generating enquiries, and LinkedIn feels harder work than it once did, you’re not alone.
Over the last year, LinkedIn’s algorithm has changed significantly. Organic reach has declined, visibility has become harder to achieve, and many of the tactics that once worked simply aren’t producing results anymore.
The good news? Businesses that understand how the platform now works are still generating conversations, building relationships and winning new clients.
In this practical, hands-on workshop, you’ll learn how to adapt your LinkedIn strategy to the platform as it exists today.
Who Should Attend?
This workshop is designed for:
- Business owners
- Directors
- Consultants
- Independent professionals
- Sales professionals
- Technical and industrial businesses
No marketing experience is required.
If you know LinkedIn should be generating more opportunities for your business but you’re unsure where to focus your efforts, this workshop will give you a clear and practical roadmap.
What You’ll Learn
- How the current LinkedIn algorithm works and what it values
- Why reach and engagement has fallen for many users
- How to optimise your profile to attract the right audience
- The types of content currently performing best on LinkedIn
- How to engage effectively on other people’s content to increase visibility
- Simple prospecting techniques that feel natural and generate conversations
- The signals LinkedIn rewards – and the mistakes it penalises
- Practical actions you can implement immediately
You’ll leave with actionable insights and a clearer understanding of how to make LinkedIn work harder for your business.
Meet Your Host
Stefan Buss BSc(Eng) | Founder, Sales & Marketing Engineers
Stefan Buss has over 20 years’ experience in SEO, digital marketing and business development, combined with an industrial engineering background.
Through Sales & Marketing Engineers, Stefan helps technical, engineering and industrial businesses simplify their sales and marketing processes, creating systems that are strategic, scalable and sustainable.
This session is designed to be practical, informative and interactive – not a sales pitch.
Why Attend?
LinkedIn remains one of the most powerful platforms for B2B networking and lead generation, but success today requires a different approach than it did just a few years ago.
This workshop will help you:
- Save time by focusing on activities that actually work
- Build greater visibility with your target audience
- Position yourself as an expert in your sector
- Generate more meaningful conversation
- Develop a repeatable approach to LinkedIn prospecting
Book Your Place
Places are limited to keep the workshop interactive and ensure attendees have the opportunity to ask questions.
Reserve your place today and learn how to make LinkedIn work for your business again.
